Codespa Awards: an award for social commitment
Aroa Fernández / Many non-governmental organizations, foundations and other nonprofit entities are used to receiving awards and accolades for his work. Instead, last Thursday the players were others. Codespa Foundation, dedicated to reducing poverty through social and economic development, held its XIV Awards in order to recognize the work from the private sector plays in contributing to improving living conditions in developing countries. An initiative that rewards the corporate social responsibility of companies is a commitment to social and other means merely an opportunity to provide a good image.
Wednesday, December 22, 2010
Would You Still Be Sending
The Prince of Asturias with the award winners Codespa
The event, held at the Caixa Forum in Madrid, was attended by the Prince of Asturias, Codespa Honorary President and responsible for delivering the awards in the categories of social enterprise, corporate volunteering and journalism for development.
Company solidarity
In the social enterprise category, the prize was awarded for his project Ferrovial Maji or Uhai (Water is life.) A sample of the joint work of this company, the NGO Amref and local governments to provide drinking water and health infrastructure to 51,000 people in Tanzania. The chairman of Ferrovial, Rafael del Pino, collected the award and announced that this project have approached the public water quality and have ensured that a woman takes less than 30 minutes to get water when they used to have to make journeys of over 4 hours. " Now your next objective focuses on reducing by 30 percent the impact of the lack of water quality. While the finalists in this category was the company ISS Facility Services for the project "ISS Foundation, a smile more ", which aims to create jobs in developing countries through access to training, microcredit and markets without strengthening. Joaquín Borrás collected the award, CEO of ISS.
Corporate volunteering
Skylight Group employees, restoration specialist, won the award in the category of corporate volunteering. Its assistance program is based on support to low-income youth at risk of social exclusion to be professionally trained in the business of hotels and restaurants and so get incorporated into the labor market in Barcelona. Currently the number of employees involved in the project amounts to 50 people from a total of 750. The Skylight chef, Jose Santiago, said he will remain committed in such projects. In the same category finalist was NH Hotels for the volunteer project "Development and implementation of a Hotel School in Ethiopia." An initiative has been launched to achieve economic and social development in the region of Tigrai, in addition to using the place as a tourist destination. The project will last only three years, but as NH Hoteles "the impact can be lasting because the training received in this area of \u200b\u200binterest to the area. "
The Prince of Asturias award gives Joseph Santiago, head chef at Skylight. / Codespa
Journalism development
In this category, the winner was Maruxa Ruiz del Arbol for his article "More bullets years" , which describes the experiences of child soldiers in Congo and highlights the work of the center of the Salesians, Don Bosco Ngangi, home to these children to give them an education and thus provide a better future. To Maruxa Ruiz has been a story that has impacted on his life and "this award serves as a crutch to lean on and continue doing this kind of journalism," he said. The finalists were Zulema Rosa Larripa and Alcántara for her story "The Legacy of Vicente Ferrer" . Through it we explain the work being done from the former Catalan Jesuit Foundation for forty years in the region of Anantapur (India).
These awards, in addition to rewarding those who are part of the working groups, allow to know the realities that sometimes are not so far from the door of our house.
The Prince of Asturias, after the awards ceremony, dedicated a few words to the audience, which highlighted the incorporation of the category award for journalism development in considering the key role of the media to report, highlight and promote the efforts of many to put an end to inequities planets. This recognition also wanted to bring all those who have participated jointly in development cooperation, because in his speech, "no words can convey the emotions and the impacts of which are involved in the projects."
In the same event, hosted by presenter and ambassador Codespa Silvia Jato, raised the role and responsibility of the company in addressing poverty. The member of The Boston Consulting Group and responsible for Social Impact de Madrid, Beatriz Reguero said that "poverty is enhanced by the programs of private companies." But where is the interest of the company to improve its image? Do they do it out of solidarity? They counter that the company has to generate profits, but can be done in ways that contribute to improving the world in which we live.
Leave here your opinion on corporate social responsibility. "Improving image or real interest in helping?
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment